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Strategic Story Design
 
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Kendra valentine

Story Strategist

Story Strategist | Author | Speaker

I'm a Story Strategist who helps businesses, brands, and creative projects find their story and tell it clearly. My work lives between business and story: development, creative briefs, and translating brand into story that connects.

The approach behind that work is the foundation of my book, How to Pitch (Almost) Anything (Pearson Business, 2025), which distills it into three practical tools anyone can use: the Brand One-Pager, the Pocket Pitch™, and the H.E.L.P. Checklist. I have a particular passion for the work that happens before any creative brief is written — helping people find the authentic story before they start telling it.

 
 
 
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And before?

Background

My path connects dots that don't usually connect. After working in film production in the U.S. — Warner Bros., Universal, commercials — I moved to Stockholm to earn my Master's degree in Media Industry Studies, with a focus on entrepreneurship and creative industry strategy. I was selected by the Stockholm School of Entrepreneurship as one of six participants in the first White Label program, where I represented Sweden at the European Business Plan of the Year competition at London Business School, got design-thinking training from an IDEO alum, and did future-forecasting research on the streets of India.

I'm an American with Swedish citizenship who has spent over a decade living and working in Europe, currently based in Berlin. That background shapes how I think about communication — across languages, cultures, and contexts.

Recent projects have included script development work through Kids Kino Lab alongside screenwriter Philip LaZebnik, worldbuilding and mascot development for Eis Griessler, a family experience in Austria, and participating in the World Experience Organization community. My consulting work spans startups, institutions, and creative teams across entertainment, brand, food and hospitality, and themed experiences.

Beyond consulting, I've worked as an on-camera presenter for global brands including Education First, and I'm an award-winning food and cooking content creator — a natural extension of my belief that every great product, place, or idea has a story worth telling.

Past clients include Electrolux, EU institutions (ECDC), BCG Digital Ventures, Education First, Techstars, Nickelodeon, and more.

I believe clear communication is the bridge between brilliant ideas and meaningful impact. When I'm not working, I'm probably researching the latest immersive experience, hunting down the world's best food concepts, or dressing up my dog Dandy. Someone has to do it.

hello@kendravalentine.com 

 

"
Kendra is an amazing and inspiring woman. She's a born public speaker and knows exactly how to transfer knowledge and skills during her workshop. She interacts great with the audience and knows how to manage a youth group. Her flexibility and organization skills are admirable. 

/ Malgorzata Moszyk, Project-based learning specialist | Co-Founder at EduHeroes /

 

"

After a 30 year career in Media and Entertainment, managing companies like Wildbrain CPLG or Licensing at the TF1 tv channel and storytelling launches of properties such as Marvel, StarWars, The Minions... Your book has put into words what my course took three months to explain. It IS all about storytelling, connection and clarity.

"

— Marina Narishkin, Former Managing Director, WildBrain CPLG; Former Director, TF1 Licensing; Founder, MN & Co Advisory

 

"

Kendra is a diverse person. She can quickly shift focus from thinking broadly to details and back. […] she was proactive and suggested measures for improving our process efficiency. [...]Her ability to communicate, both in writing and orally, enhanced [our] ability to produce quality content.

/ Testimonial:  Mihail Chigrichenko, IT Business Analyst, Sqore /